Best Black Friday Fashion Deals 2022

Photo: Photo-Illustration: The Strategist; Photos: Retailers

Now that I’ve covered the Black Friday shopping holiday for several years, I can say this with confidence: Whether you’re shopping for gifts or just for yourself, fashion deals can be hit-or-miss during the post-Thanksgiving buying crush. It’s so tempting to view every discount as a Very Good Deal, but not all coupon codes are created equal. I should know — as the writer tasked with helming many of the Strategist’s fashion stories — including writing about the best button-downs, high-waisted jeans, and shapewear — I’m quite discerning when it comes to what’s marked down during Cyber Weekend.

At most retailers, especially larger ones, anything less than 20 percent isn’t really worth your time. (Though whenever possible, we consider pricing history and trends and assess the latest deals accordingly.) For discounts of 30 percent and higher, or when a deal is rare or you really love something, don’t dillydally.

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